Skip the setup.
Start tracking now.
Plausible is beautifully simple. But it's marketing analytics—page views and referrers. Happenstance gives you product analytics—every button, form, and user journey.
Happenstance
Zero-config
- 1 Add one script tag to your site
- 2 Done. Every interaction tracked automatically.
Plausible
Traditional setup
- 1 Create Plausible account
- 2 Add their script tag
- 3 Page views work automatically
- 4 But for custom events...
- 5 Add plausible() calls to your code
- 6 Define each event manually
Plausible is a breath of fresh air in the analytics world. Simple, privacy-friendly, and beautiful. But it's designed for marketing metrics—page views, referrers, and basic goals. For product analytics—tracking which buttons get clicked, which forms get abandoned, which features drive engagement—you need Happenstance.
Feature Comparison
| Feature | Happenstance | Plausible |
|---|---|---|
| Zero-config setup | ||
| Automatic event discovery | ||
| Page view tracking | ||
| Custom event tracking | Automatic | Manual |
| Button click tracking | ||
| Form submit tracking | ||
| Error tracking | ||
| Goal tracking | ||
| Funnel analysis | ||
| Privacy-friendly | ||
| No cookies | ||
| Open source | ||
| Free tier | 10k events/mo | None |
Why teams switch
Teams love Plausible's simplicity but outgrow it when they need deeper product insights. Tracking custom events in Plausible requires code changes for each event. Happenstance discovers every interaction automatically—no instrumentation needed.
How to migrate from Plausible
- 1 Add the Happenstance script tag alongside your Plausible script.
- 2 Notice how Happenstance automatically discovers clicks and form submissions that Plausible doesn't track.
- 3 Set up goals in Happenstance to match your Plausible goals.
- 4 Remove the Plausible script tag when you're ready.
- 5 Enjoy deeper product insights with the same privacy-first approach.
Who should use what
Choose Happenstance if...
You want product analytics — click tracking, form submissions, error capture, and user journeys — with the same simplicity and privacy that drew you to Plausible.
Choose Plausible if...
You only need marketing metrics — page views, referrers, and basic goals. Plausible's open-source model and EU hosting are also key differentiators.
Integration Code
Happenstance (complete setup)
<script src="https://happenstance.click/v1/track.js"></script>Plausible (just initialization)
<!-- Plausible script (page views only) -->
<script src="https://plausible.io/js/script.js">
</script>
<!-- For custom events, add code: -->
<script>
plausible('Signup', {props: {plan: 'Pro'}});
</script>Plausible is perfect for content sites and marketing pages where page views are the main metric. Happenstance is for product teams who need to understand user behavior at the interaction level.
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